Centralised Qaplà tracking and personalised Resend notifications
Challenge
Generic and fragmented shipping notifications, without a tone consistent with the brand.
Solution
A flow that centralises tracking on Qaplà and sends personalised notifications via Resend.
Systems involved
- Qaplà
- Resend
- Make.com
Before
Customers received standard courier notifications, scattered and not very consistent with the brand communication.
After
Qaplà tracking events generate personalised Resend notifications, consistent in tone and content.
Result
More consistent shipping communications and fewer fragmented notifications to the customer.
An ecommerce business relied on the courier’s standard messages for shipping notifications. Customers received scattered communications, with different tones and little alignment with the brand. There was no single point to control tracking events and the messages sent.
We built a Make.com scenario that centralises tracking events on Qaplà and triggers, for each relevant status change, a notification via Resend. The messages follow the templates defined with the client, so the tone stays consistent across all shipping stages. Unhandled events are logged for review, avoiding missing or duplicate notifications.