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Use cases

An anonymized selection of real projects. The full portfolio includes around 190 use cases.

Fashion

Order sync across Shopify, HubSpot and Xero for fashion brands

Challenge: Orders copied by hand between store, CRM and accounting, with frequent mismatches.

A single flow that propagates every order from Shopify to HubSpot and Xero, with deduplication and error handling.

ShopifyHubSpotXeroMake.com
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Luxury resale

Automatic GLS labels with Elogy fallback for luxury resale

Challenge: Shipping labels generated by hand, with a second courier to use when the first does not cover the area.

A flow that generates GLS labels automatically and switches to Elogy when the area is not covered.

GLSElogyMake.comShopify
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Education/Travel

Multilingual lead routing with Spoki WhatsApp for an educational travel agency

Challenge: Leads in several languages to route to the right consultant via WhatsApp, without a clear criterion.

A flow that detects the language of the lead and routes it to the correct consultant via Spoki on WhatsApp.

SpokiHubSpotMake.com
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Generalist

Product catalogue enrichment with GPT-4 and human validation

Challenge: Incomplete product descriptions, to be enriched without publishing unchecked text.

A flow that generates draft descriptions with GPT-4 and sends them for human review before publication.

ShopifyOpenAIMake.com
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Generalist

Internal Lovable dashboard for returns across 3 marketplaces

Challenge: Returns managed on separate sheets for each marketplace, without a single view.

An internal dashboard on Lovable and Supabase that brings returns from the three marketplaces into one view.

LovableClaude CodeSupabaseShopify
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Generalist

Centralised Qaplà tracking and personalised Resend notifications

Challenge: Generic and fragmented shipping notifications, without a tone consistent with the brand.

A flow that centralises tracking on Qaplà and sends personalised notifications via Resend.

QaplàResendMake.com
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Generalist

Migrating a Make scenario to Data Store to reduce operations

Challenge: A scenario consumed many operations through repeated calls to the same data.

A refactor that moves recurring data into a Data Store and introduces sequential processing.

Make.comGoogle Workspace
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Generalist

AI customer service on HubSpot conversations with human escalation

Challenge: Recurring requests that saturate support, without an automatic first filter.

A flow that classifies requests and prepares AI draft replies, with human escalation on complex cases.

HubSpotOpenAIMake.com
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Fashion

Video content pipeline with ElevenLabs and Kling for social commerce

Challenge: Slow, manual production of short product videos for social channels.

A pipeline that generates voice with ElevenLabs and video with Kling, orchestrated by Make.com.

ElevenLabsKlingMake.com
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